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Marwa Kaabour's Blog
Welcome to Marwa Kaabour's blog, where you'll find valuable insights and thought-provoking articles on marketing, communications, branding, sustainability, leadership, and women in business. Explore the latest trends, strategies, and industry updates, written by an experienced author and speaker in the field.
Nissan keeps energetic youth as a brand reference
Nissan has always kept the energetic youth as a reference point when they design a new car, and the Nissan Kicks is a perfect example of...
Marwa Kaabour
1 min read
Creativity that challenges the status quo also catches my eye.
Media-Avataar Leadership Talk- Q&A with Marwa Kaabour, Group Head of Marketing and Corporate Communication, Al Masaood UAE When I sit...
Marwa Kaabour
1 min read
Empowerment in Every Byte!
I am excited to share with you all a snapshot of my journey in the world of marketing so far. My recent interview in Enterprise Channel...
Marwa Kaabour
7 min read
How AI is Changing the Game in the Automotive and Logistics Industry
Major trends driving innovation in the automotive sector today
Marwa Kaabour
3 min read
Green Marketing and Sustainable Practices
Green Marketing and Sustainable Practices
Marwa Kaabour
1 min read
I am not afraid of Change !
We have had a wonderful week in Abu Dhabi with The Marketing Society Last Tuesday evening our Chair Amina Taher, Etihad hosted an Under...
Marwa Kaabour
1 min read
Hosting a strategy retreat!
Hosting the annual Al Masaood Automobiles’ Annual Strategy Day for the 6th year in a row was an absolute honor and delight. 💫 This is a...
Marwa Kaabour
1 min read
Any fans of the Fairlady Z?
Nissan Launches the Nissan Z in Abu Dhabi
Marwa Kaabour
1 min read
Judging for Creativity
Excited to be part of the jury at the Gerety Awards this year! 🌟 Named after the legendary Frances Gerety, who coined the timeless...
Marwa Kaabour
1 min read
Why its important to nominate your work ?
Entries are now open for The Marketing Society UAE Awards … and I’m excited to be part of the judging panel. The Marketing Society Awards...
Marwa Kaabour
1 min read
Use the tools at your disposal to make a difference
Marwa Kaabour on Women Empowerement
Marwa Kaabour
1 min read
Sustainability needs to be imprinted in every business
Destiny has always been an interesting concept to me. There are those who believe it happens to us, and those who believe we shape it. I...
Marwa Kaabour
1 min read
You are invited to a Book Reading Session!
Look Good & Read Well with #VISIONINDUSTRY Thrilled to share a one-of-a-kind experience for #UAE’s literary community. Immerse yourself...
Marwa Kaabour
1 min read
Navigating Marketing and Communications in an Era of Accountability
Marwa Kaabour on Navigating Marketing and Communications in an Era of Accountability
Marwa Kaabour
1 min read
PR: An Underrated Tool in Building Corporate Culture
Public relations is much more than just a tool for external communication. It can play a fundamental role in building and maintaining a...
Marwa Kaabour
2 min read
Content Goes Local for Grand Turismo
They say the exhilaration of putting the pedal to the metal can never be expressed enough. ↘ I’m very curious to understand how racers...
Marwa Kaabour
1 min read
Meet & Greet with Social Media Influencers at INFINITI Abu Dhabi
It’s quite evident that brands’ collaborations with influencers has become part and parcel of their marketing mix. These partnerships not...
Marwa Kaabour
1 min read
Detaching from Hyperconectivity
Marwa Kaabout on the power of journaling
Marwa Kaabour
1 min read
The Changing Landscape of Influencer Marketing
The Changing Landscape of Influencer Marketing
Marwa Kaabour
5 min read
Automation in Logistics
🌍 As E-commerce is rising across the globe, there are some big opportunities for the logistics sector, and along the way, some...
Marwa Kaabour
2 min read
Get in Touch with Marwa Kaabour
For media or keynote inquiries, reach out to me, and I'll respond promptly to assist you.
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